The irony is, it doesn't matter how may viewer Glenn Beck has. If advertisers refuse to pay to place ads on his show, News Corp. isn't making money off him. Eventually, something has to give.
From a September 2 press release from ColorOfChange.org:
Eleven new companies whose ads were recently seen during Beck's program -- Binder & Binder, Capital One, The Dannon Company, Discover, HSBC, ICAN Benefit Group Insurance, Infiniti, Jelmar (manufacturer of CLR All-Purpose Cleaner), Jordan McKenna Debt Counseling Network, Mercedes-Benz and Simplex Healthcare (creator of the Diabetes Care Club) -- have pledged to ColorOfChange.org to take steps to ensure that their ads don't run on Beck's show. Fifty-seven companies have now committed not to support Beck's show since ColorOfChange.org launched its campaign four weeks ago after the Fox News Channel host called President Obama a "racist" who "has a deep-seated hatred for white people" during an appearance on Fox & Friends.
"We applaud those companies that have recently pulled their support from Beck," said James Rucker, executive director of ColorOfChange.org. "There are at least 57 companies who will not tolerate Beck's race-baiting comments and we will continue to reach out to those who are still supporting him."
He's been after Van Jones for two weeks now, but is somehow shocked to learn that Van Jones called Republican Assholes?